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The Launch27 blog provides valuable content for maids, house cleaners, and housekeeping businesses – allowing them to win more customers while saving money.
Launch & Learn 8: A Marketing Channel Toolkit For Your Cleaning Business
In 1992, Bruce Springsteen wrote a hit song called “Fifty-seven Channels and Nothin’ On.” The reference was to cable TV channels, but today there are almost that many marketing channels in existence - 51 of them according to spectrio. Don’t worry, we won’t go into all...
How to Optimize Your Cleaning Business Facebook Page for Local Search
Optimize Your Facebook Page - Local Search Facebook has entered local search… If your Facebook fan page looks like the back of a closet you haven’t cleaned up (or even worse… visited) in a couple of years, now is the time to dust off the cobwebs and search through the...
Launch & Learn 9: Learning and Growing Your Maid Service Business
A generous bet Glenn Stearns was the subject of the 2019 Reality TV series, Undercover Billionaire. The series was based on Stearns’ $1M bet that he could be dropped off anywhere in the U.S. with only an old pickup truck and $100, and build a $1M business in 90 days....
Launch & Learn 10: The Business of Generosity
“Be nice! Share your cookies. Better to give than to receive.” Most children learn the importance of generosity from their parents. As adults, most of us know it’s good to give. But the child inside us may still ask why sometimes. After all, as the owner of a...
7 Things To Do When Choosing a Business Domain Name
Choosing a business domain name Choosing your domain name is one of the most important decisions you will make. It informs your customers what you do, sets the tone for your branding and should be easy enough to keep your name top of mind when people want to book your...
Launch & Learn 11: The cleaning business entrepreneur and the power of community
"Community" may seem an odd topic for a busy cleaning business entrepreneur like you. Given the current reality of COVID, it might sound like a luxury you can’t afford. The question is, can you afford to be without it? Hans Wiberg has a visual impairment that makes a...
Episode 2: Brian Crocker of That’s Clean Maids
Local Service Business Podcast - Episode 2 Summary In this episode of the Local Service Business Podcast, we chatted with Brian Crocker founder of That's Clean Maids. In this podcast he talks to us about how he immediately scaled his business after he quit his...
How To Start A Maid Service Company
How To Start A Maid Service Company How to start a maid service company? Maybe another good question to ask is 'Why start a local cleaning service business?'. Launch27 has helped many people launch and build million-dollar businesses in less than 2 years. Now, local...
Launch & Learn 12: The Only Maid Service Startup Plan That Works
Welcome to the last post in the Launch & Learn series for maid service startups! How about that! One of the most popular New Year's resolutions is to take on a new diet - most don’t make it past three months. In fact, according to a recent study published in the...
Meet Ellie, Your LaunchEngineer
Meet Ellie. Hi there! I’m so excited to introduce myself as we begin a new 12 week "Launch & Learn" series. We all know automation saves us time and makes our lives easier. Automating scheduling, estimates, payments, and more is a huge part of launching a...