More and more people are looking for home cleaning services, which means growth for your cleaning business.
According to a recent study, the home cleaning industry is valued at $1.5 billion in the United States. On a global scale, that number is expected to reach $10 billion by 2026.
There are a lot of reasons why the industry is growing. Read on, and we’ll share how to benefit from the boom.
Managing allergies with the help of a cleaning company.
Did you know that 20 million Americans are allergic to dust mites? Many others are allergic to pollen, dander, and other irritants that are virtually unavoidable in everyday life. Some occur naturally within the home, while others get tracked in by family members or the dog.
Keeping these allergy triggers to a minimum can make people a lot more comfortable. People are finding that a professional cleaning team can do a more thorough job than they can do themselves. Regular cleanings can make a huge difference for someone with bad allergies and a busy family.
Some conventional cleaning products can trigger allergies as well. As a result, more and more people are on the lookout for “green” cleaning services and products.
Many homes have two working parents.
Over 50% of American homes are dual-income households, meaning that both parents work. And that number is expected to grow over time.
Time is a precious resource for someone juggling a full-time job, children, and other obligations. Many parents simply don’t have time to keep the house clean and would prefer to outsource that work.
Another factor: Dual-income households simply have more money coming in. Many of these families can afford to hire a cleaning company without much strain on their finances.
The growing elderly population is hiring cleaners.
The eldery make up a much larger percentage of the population than they did 100+ years ago. Many older people lack the mobility to clean their own homes. Others are simply too busy enjoying retirement to have any interest in such a task.
Whatever the reason, older adults are more likely to hire cleaning company services to help out. And with that demographic growing rapidly, demand will grow too.
COVID-19, sanitation, and other health concerns.
The COVID-19 pandemic had all of us working overtime to minimize the spread of germs. We set a new standard of cleanliness for our own homes.
However, the sanitation practices we adopted in the early days of the pandemic can be hard to maintain long-term. Many people are hiring cleaners instead of doing the work themselves so they don’t have to worry about germs. That means your cleaning company can deliver peace of mind as well as cleanliness.
What this means for your home cleaning services company.
The home cleaning industry is on a steady path of growth and expansion. Your home cleaning services company needs to be ready to accommodate extra demand for your services. You need to have rock-solid systems in place so you can scale with the industry.
A reliable cleaning company software can make it easy to onboard and serve new customers. Launch27 offers easy online booking, drag-and-drop scheduling, seamless payment collection, text reminders, and more. With these details automated by a reliable system, you can focus your energy on bringing in new customers.