Category: Blog Posts


The Launch27 Mobile app Version 2.5  is here and ready for roll out with many improvements and new features. Below are explanations of many of the new features. We also have a team and admin guide detailing how to use the app which includes the new features and can be shared with your teams. Note- […]

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The 7 Things You Should do When Choosing a Domain Name

Coming up with your domain name is one of the most important decisions you will make. It informs your customers what you do, sets the tone for your branding and should be easy enough to keep your name top of mind when people want to book your services. Your business name and domain name should […]

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Crap… Someone Left Me a Bad Review, Now What??!!!

We have all been there. You are working hard on your business and a notification pops up. “You have a new review from Brian” You hold your breath and open the review. Usually you can count on it being 5 stars, but this particular review is 2 stars. TWO STARS… dang. While having a bad […]

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Why Flat-Rate Pricing Converts Better Than Hourly

I saw this in a cleaning group I am in. Someone couldn’t fathom paying a house cleaner $30 an hour. And honestly, (don’t stone me) I agree, house cleaning isn’t brain surgery after all. We all know how to push a vacuum cleaner around our house and its different than an electrician or computer repair […]

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Our Guide to Creating Photos and Commercials for Your Local Business

The photos on your website should communicate who you are. Whether you use stock, illustrated, or custom imagery the photos you use on your website can have a huge impact on your conversion rates. Because photography is a large part of converting visitors into customers… getting it right shouldn’t be left to chance so we […]

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How I Increased My Recurring Revenue by 26% in One Month

Getting a new booking is an amazing euphoric feeling… but turning that new booking into a recurring client is even better. A recurring client means a person who already knows you, marketing dollars already spent, and a higher lifetime value for your business. A strong base of happy recurring clients is the difference between a […]

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5 Ways to Pay the People Who Work For You

One question that’s often asked when starting out is: How am I going to pay the people that work for me? Aside from collecting payments, paying your teams their dues for good work is the second most important thing when it comes to keeping your business running smoothly. To accomplish this, you need an easy […]

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